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John Cassy Founder, Factory 42 (BBC's The Green Planet AR Experience & more)

John Cassy is the Founder and CEO of Factory 42, one of the UK’s leading immersive technology and experience studios. The company’s mission is to create Impact Entertainment - immersive and interactive experiences with purpose that combine the magic of technology with the science of stories. Factory 42 partners include Comcast’s Sky, the BBC, EE, Google, and Meta, while the company has also led significant R&D projects for UK Research and Innovation and DCMS, including the sold-out and award-winning Green Planet AR Experience with Sir David Attenborough at London’s Piccadilly Circus. Prior to Factory 42, John spent 10 years at Sky. He has served on the UK Government DCMS’s expert advisory panel exploring recovery mechanisms for the creative industries post Covid and is an Honorary Professor at University of Exeter.

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Matthew Sanders - Education and VR Director, Global Affairs, MetaJohn Cassy - Founder, Factory 42 (BBC's The Green Planet AR Experience & more)

Fireside Chat: Future of Immersive Education

ldn24 · 16:57 · More...
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John Cassy - Founder, Factory 42 (BBC's The Green Planet AR Experience & more)

Creating moments that matter: Immersive Entertainment & Storytelling

ldn22 · 09:40 · More...
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John Cassy - Founder, Factory 42 (BBC's The Green Planet AR Experience & more)Prof. Andrew Chitty - Creative Economy Champion, Arts and Humanities Research Council (AHRC)

Take me to new worlds: Immersive opportunities for factual content

ldn19 · 21:12 · More...
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Rupert Goold - Artistic Director, Almeida TheatreJohn Cassy - Founder, Factory 42 (BBC's The Green Planet AR Experience & more)

The Art and Science of Storytelling

ldn18 · 19:09 · More...
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John Cassy - Founder, Factory 42 (BBC's The Green Planet AR Experience & more)

Virtual & Augmented Reality at Factory 42

ldn17 · 10:50 · More...
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John Cassy - Founder, Factory 42 (BBC's The Green Planet AR Experience & more)Claire Postans - Creative Director, Jamie Oliver Media GroupJulia Kenyon - Chief Brands Officer, BBC WorldwideNick Barrington - Founder, Nurture Rights (Dinosaur Roar - Natural History Museum)David Glick - Founder, Edge Investments

Panel: Multi-channel IP

ldn15 · 41:26 · More...
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John Cassy - Founder, Factory 42 (BBC's The Green Planet AR Experience & more)Emily Smith - Director of Marketing and Business Development, Atlantic ProductionsMichael Morris - Co-Director, ArtangelTristan Sharps - Artistic Director, Dreamthinkspeak

Panel: Digital Disruption & The Future of Storytelling

ldn14 · 36:47 · More...
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