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        • I. Introduction – The Immersive Revolution (2022)
        • II. What is driving the growth of immersive experiences?
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        • IV. Empty space for immersive experiences
        • V. Clusters of Immersive Experiences: London
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Anna Rooke

Chief Executive Officer, QUT Creative Enterprise Australia

As CEO of QUT Creative Enterprise Australia (CEA) since 2007, Anna’s goal is to build a vibrant and scalable creative industries sector in Australia. CEA is focused on accelerating the growth of creative companies through dedicated incubator, investment and business development initiatives. 

Anna has over 20 years’ experience in leading commercialisation, incubation and business development initiatives in the UK and Australia. She is passionate about early stage investment, establishing CEA’s Startup Fund, the first early stage fund for creative ventures in Australia in 2013. She also was one of the founding partners of the $1M Arts Business Investment Fund in 2014.

Prior to her relocation to Australia in 2006, she was the Director of the UK’s first National Science City and created a $1m proof of principle fund in Yorkshire to enable entrepreneurs to exploit their commercial potential.

Anna is a Director of Metaverse Group Pty Ltd and a Graduate of the Australian Institute of Company Directors. She was the Chairman of Fame & Partners Pty Ltd until February 2016 supporting the company from startup through to USA Series A investment. She is a member of Brisbane’s Economic Development Advisory Board, Creative Economy Board, Queensland Startup Committee and the Advance Queensland Expert Industry Panel. 

REMIX Summits appearances:

  • REMIX Sydney 2016
  • Panel: New Ways of Resourcing the Cultural Sector

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