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      • I. Introduction – The Immersive Revolution
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Linda Bracken Head of Content & Platforms, ABC Radio

Linda Bracken is ABC Radio’s Head of Content & Platforms.  During a 20+ year career at the public broadcaster she has driven the radio division's establishment as an innovative and creative leader in digital & online broadcasting. 

She headed ABC Radio’s first multi-platform team and led ABC Open, one of the world's most ambitious UGC projects. As the manager of triple j, Linda successfully brought this iconic network into the digital space. She re-designed its on-air content offering and transformed triple j Unearthed into a successful multi-platform presence. 

Linda led the development of the ABC Radio Player, and currently oversees ABC Radio's content strategy across broadcast, online and digital.

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Chris Michaels - Founder, Digital AdvisoryGrant Baxter - Head of Brand Strategy, TwitterLinda Bracken - Head of Content & Platforms, ABC RadioChris Daniels - Head of Digital Transformation, Sydney Opera House

Panel: Audience Engagement at the Right Place, Right Time

syd16 · 39:37 · More...
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