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      • I. Introduction – The Immersive Revolution
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Jon Penn Managing Director, BBC Worldwide (Australia & NZ)

BBC Worldwide is the commercial arm of the BBC and exists to exploit the entertainment assets of the BBC. 

 

As Managing Director of BBC Worldwide ANZ, Jon Penn leads the 120 strong team based in Sydney and has responsibility for the global business in region. The ANZ region generates yearly revenue of over AU$150m across a broad range of business areas including six wholly owned channels, television sales and distribution, TV format production, brand licensing, advertising sales, live events, digital and consumer products.  

 

In his role at BBC Worldwide, Jon engages his passion for developing and leading high performance teams who build and distribute great entertainment brands and content.

 

Prior to BBC Worldwide, he spent 11 years with global content producer and distributor FremantleMedia rising to the position of CEO Asia Pacific for FremantleMedia Enterprises.  

He is a director of subscription TV industry body ASTRA and acts as an advisory board member to edu tech startup Cashtivity. In 2015, Jon was named by the Sydney Morning Herald as one of the 30 most influential people in television.

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