Summit: reboot

Length: 26:57

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This talk is presented by

Michael Beneville - Chief Creative Officer, Area15 (Las Vegas) & CEO, Beneville Studios (NYC)

Michael is a storyteller. He works across all scales and is agnostic to medium. His creative practice is informed by a life that, from his earliest days, has been lived across the globe – in Beirut, Morocco, India, Mauritius, Senegal, Ivory Coast, London, and the United States. At 25 years old, he moved to New York City to pursue a life as an actor and artist. He first made ends meet hustling balloon animals beneath a lamppost in New York’s Union Square. Today, Beneville Studios is located just around the corner from that lamppost.

Michael and his team specialize in realizing the visions and telling the stories of their clients, whether individuals, families or corporations. At any given time, they might be simultaneously and discreetly creating projects as varied as privately commissioned books, machines, films, fine art, and corporate headquarters for the world's most exclusive clientele. Beneville Studios excels at working directly with CEOs and their leadership teams to express a company’s vision and brand in three dimensions. Working collaboratively with multiple teams, Beneville Studios’ creativity inspires the genesis of the design, grounds it in the mission of its clients, and forms the connective tissue that holds the teams and the concept together as the project progresses.

Michael Beneville is the Chief Creative Officer and visionary leader behind AREA15, a 250,000-square-foot reinvention of immersive art, entertainment, retail which opened in Las Vegas in September 2020.Michael and the Beneville Studios team have been creative consultants for the award-winning New York City headquarters of iHeartMedia, the completely reimagined entrance to the Empire State Building Observatory, the lounges for BLADE helicopters in both New York and Miami, and the Warner Music Group offices in Los Angeles. Today, the firm’s purview includes millions of square feet of design and projects that span the globe and the metaverse. Michael is also the Co-Founder and Chief Creative Officer of SpatialWeb, a next generation platform that allows users to design custom environments for engaging and communal virtual experiences.