Tandi Palmer Williams works at the intersection of culture, business and research.

With previous roles at Creative Australia, Nesta and PwC she founded research agency Patternmakers in 2016. The organisation works with governments, universities, artists and cultural institutions across Australia and internationally.

Her work has been featured in ABC News, The Age, Sydney Morning Herald, The Guardian and Wired (Japan). She is accredited as a Qualified Professional Researcher (QPR).

She established the Audience Outlook Monitor in Australia during the pandemic, forging a partnership with 6 state/territory agencies and the Australian Government to track changes in audience sentiment.