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        • I. Introduction – The Immersive Revolution (2022)
        • II. What is driving the growth of immersive experiences?
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        • IV. Empty space for immersive experiences
        • V. Clusters of Immersive Experiences: London
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Ollie Jones

Co-founder & CEO, SWAMP

Ollie graduated from the University of Warwick in Theatre & Performance Studies and went on to work on immersive and touring shows with Fellswoop Theatre, Kill the Beast and Punchdrunk. He graduated from the prestigious Royal Court’s Young Writer’s Programme in 2012, winning the NSDF Ensemble Award in 2011, the Peter Brook Award in 2014 and The Stage Edinburgh Award in 2016. At Punchdrunk he worked on a variety of projects, from research and development on long-form, travel based experiences to board game adaptations to create immersive theatre experiences for school age children.

Ollie Co-founded the leading Brand Experience Agency SWAMP in 2016, with the aim of increasing the quality of storytelling for brands, businesses and entertainment audiences. Since then, SWAMP continues to create award-winning, critically acclaimed immersive and experiential work for the world’s biggest global brands.

REMIX Summits appearances:

  • REMIX Summit London 2025

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