Damian is co-founder of For The People, a strategy, design and brand agency. Prior to that he was CEO of Interbrand Australia for seven years. 

He's had an eclectic work life, having worked in retailing, banking and for a winery, before spending the last 15 years consulting on brand strategy and business transformation, innovation and culture change. 

Damian’s previous work includes: brand transformations for Telstra, Alzheimer’s Australia and SKY TV NZ; place making programs for The Rocks and Darling Harbour; and cultural projects for Sydney Opera House, Opera Australia, Griffin Theatre Company, and most recently, the 20th Biennale of Sydney. 

He was also a board member of the Griffin Theatre Company and the Australian Design Centre.