Adam Freeman is the first Managing Director of Bloomberg Media for Europe, the Middle East and Africa, responsible for leading Bloomberg’s multi-platform media operation - comprising web, mobile, television, digital video, print magazines and live events - across the regions.

Prior to joining Bloomberg in May 2014, Freeman founded and ran Mutual Media, a digital advertising start-up, and served as Chairman for Metropolis Music Group, Europe's most successful music recording, creative and production studio.

Previously, Freeman served a 13-year tenure at The Guardian – most recently as Executive Director of Guardian News and Media – where he worked alongside the editorial leadership to drive the digital transformation of its print brands and spearheaded the expansion of its global commercial operations. Freeman held a variety of positions at The Guardian, including Director of Media Consumer Media and Digital, General Manager; and leadership roles in sales and marketing, publishing, advertising and business development.

Based in London, his interests outside work include coaching rugby, all things digital and trying to keep up with his young family.