Summit: ldn25

Length: 14:41

Will was BBC Creative Director and architect of its digital transformation, and co-authored the landmark 2018 DCMS report ‘Culture is Digital’. As Creative Head of StoryFutures, he pioneered new forms of award-winning creative experiences and ground-breaking R&D projects. StoryFutures is Lead Partner in the CoSTAR National Lab, a £51.1m investment to ensure the UK's screen and performance industries have the infrastructure and skills to compete globally. In this talk, Will shares his personal journey through the creative R&D landscape, and explores how organisations might best capitalise on the opportunities it provides.

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This talk is presented by

Professor Will Saunders MBE - Chief Creative Officer, CoSTAR (the UK's first National R&D Lab for the Creative Industries) & StoryFutures

Will Saunders has over 30 years experience working across the UK’s Screen and Performance Sector. As a programme maker he has won awards working with; Graham Norton, Flight of The Conchords, Lee Mack, Tim Minchin, and Mel & Sue. As Creative Director, Digital, BBC Studios he ran Digital Development and Production for the UK’s leading media company. As an independent consultant in he co-authored the DCMS “Culture Is Digital” report. In 2024 he was awarded an MBE for services to the Creative Industries.