Serpentine Gallery e-commerce and digital income

How do you provide a seamless and integrated online and offline retail and box office experience for customers?

Working with the team at The Serpentine and other digital agencies the outset of the project to contribute to an options analysis for the project to inform the direction of ecommerce and other online commercial elements.

Many organisations face the challenges of integrating different databases to allow proper consumer analysis to spot trends and opportunities and more importantly to also provide a high quality experience to customers who want a single checkout.