Workshops Commercial opportunities for cultural organisations

Intro

We help cultural organisations identify opportunities for new commercial revenue and for engaging consumers in innovative new ways.

Based on our book
Intelligent Naivety, our full-day workshop is tailored for senior management at individual organisations to help identify opportunities for new commercial revenue and create a roadmap for making those ideas happen.

The day is structured around a series of engaging exercises and inspirational presentations about the trends shaping culture, digital and entrepreneurship (see our
REMIX conference programme for examples). We explore entrepreneurial strategies for leveraging your skills and assets to create sustainable business models and new commercial projects. Most importantly, it provides the ideas and tools to make real change happen.

Orientation

Hands-on exercises exploring your current business models, assets and services, working structures and culture. This includes a shared understanding of your mission, which is critical for brand cut-through.

Inspiration

Global trend briefing exploring innovative developments in culture, tech and commercial revenue – from inside and beyond the sector, including examples from cultural, commercial and social enterprises.

Big Ideas

Facilitated discussions to begin to identify big ideas for your organisation, considering your assets across content, services, spaces, networks and knowledge.

Making It Happen

Exploring entrepreneurial strategies for making great ideas happen, including optimising time management, user involvement, niche marketing and minimising costs.

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Interested in discussing things further?Contact us

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